Tesla's more affordable Cybertruck may increase in price soon, says Musk

Tesla launches the base AWD Cybertruck for US$ 59,990 in the US; price may rise with demand, says Musk.

Tesla unveiled the base AWD version of the Cybertruck, featuring Dual-Motor All-Wheel Drive and priced at US$ 59,990, available only in the United States. Elon Musk indicated that the price may increase based on demand.

Price and versions

The Standard AWD option represents a significant drop compared to previous models. The Premium AWD Cybertruck is priced at US$ 79,990, maintaining a US$ 20,000 difference compared to the basic version.

The former entry-level version, the RWD, was launched last year for US$ 69,990 and, after months of weak sales, was discontinued.

Market and comparison with rivals

With this price reduction, the Standard AWD Cybertruck appears as a competitive option against electric pickup rivals.

• Ford F-150 Lightning: starting at US$ 49,875
• Chevrolet Silverado EV: starting at US$ 52,800
• Ford F-150 Lariat 4WD (2026): between US$ 59,500 and US$ 64,000

The text also notes that if there is a high volume of orders, the price may increase in the coming days. Musk wrote on X: It depends on how much demand we see at this price level.

Conclusion

The launch suggests a balance point between cost and features, keeping the Cybertruck competitive in an increasingly contested electric pickup segment.

What do you think of Tesla's pricing strategy? Would you buy the Standard AWD Cybertruck for US$ 59,990?